About

I’m Gabrielle — most people call me Gubby — and I run Gubby Bakes, a small-batch cake and dessert studio based in Los Angeles. My work focuses on soft color, texture, and subtle sculptural detail, blending vintage piping with playful forms and seasonal flavors. I approach baking as both comfort and composition, where a cake can feel nostalgic but still visually intentional.

Each cake and dessert item is made to order and treated as its own piece rather than a repeatable design. I care about proportion, mood, and the feeling a dessert carries into a gathering. The result is something personal and slightly imperfect in the best way — intimate, celebratory, and unmistakably handmade.

I started Gubby Bakes to make celebration feel more personal.

I work in small batches and design each piece individually, focusing on balance, texture, and feeling instead of replication. My goal is to create desserts that sit somewhere between comfort and craft — familiar in flavor, thoughtful in form, and meant to be shared.

I prioritize slower processes, real ingredients, and collaboration with the people I’m baking for. Every order is shaped by the moment it belongs to, so the final piece feels specific to the occasion rather than mass-produced.